Soho House Expands to South America with First Location in São Paulo

Soho House, the exclusive private members’ club and hospitality brand, has officially opened its first South American location in São Paulo, Brazil. As reported by Hypebeast, the new Soho House São Paulo blends the brand’s signature luxury-meets-creativity aesthetic with the vibrant culture and energy of Brazil’s largest city.

Housed in a historic building in the heart of São Paulo, the club features thoughtfully curated interiors, blending local craftsmanship, Brazilian modernism, and Soho House’s signature vintage charm. The space includes a rooftop pool, intimate dining areas, and lounge spaces, creating a relaxed yet refined atmosphere for members.

Beyond its stylish design, Soho House São Paulo serves as a cultural hub for artists, entrepreneurs, and creatives, offering networking events, exclusive screenings, and curated experiences tailored to its elite community. The expansion marks an important milestone for Soho House as it continues its global growth into emerging creative hotspots.

For those who appreciate elevated interiors and Scandinavian design, discover SkandiShop for a curated selection of minimalist, high-end home decor and furniture.

For a closer look inside Soho House São Paulo, visit Hypebeast:
🔗 Read more